Effective Proposal Writing Workshop
The modern business, though getting colorful, requires most deals in black and white. The start point is, of course, the Proposal. A business proposal is the formal start-up of communication with the client and it has to be attractive.
This course to address the “research-based” needs of executives and managers for effective proposal writing skills. This comprehensive five-day training workshop will ensure the effective and efficient use of graphic communication.
· Refresh the basic rules of writing in general
· Learn modern proposal writing and paragraphing techniques
· Practice persuasive business proposal writing
· Use coherent writing skills to ensure readers do not quit
· Consider the 7 C’s in business writing
· Consider the “YOU” approach in practical way
· Maintain proper tone in writing
Use photos, charts and other media in proper way and in inclusive writing
· Difference between proposals and other business communications
· Principles of business writing
· Grammatical errors that we always make
· Review of common writing principles
· Formal writing ethics
· The 7 C’s in writing
· Types of writing and tone in writing
· The “YOU” approach in practice
· Direct and indirect communication
· Paragraph writing
· Paramedics writing (Practice to concise writing)
· The killing jargons
· Common types of proposals used in business
· Components of a proposal
· How long should your proposal be?
· Give me a reason to read!
· What to put first and why?
· Help me know you?
· What is the point?
· Take the reader to a show
· Winning proposals
Marketing and sales people, Managers of sales, Sales Administrators and sales directors who will have to write or approve proposals.